1:1 brand coaching
Let’s develop your brand, your way
Join the dots between your business, your brand, and your goals.
My 1:1 coaching helps you unlock how to be in full control of defining and developing your brand to effortlessly communicate your value and attract the customers that light you up.
It’s time to do your thing
Stop going round in circles and position your brand in a way that’s true to you. My 1:1 coaching helps you to bridge the gap from knowing what you want to do – to knowing how you’re going to do it (and making it happen).
No more forcing it – these coaching sessions are where branding starts to feel easy.
In these sessions, you’ll get the space to explore the bigger picture (and your ideas) and design a business model that’s unique to you.
Here’s what we’ll cover:
Get cosy with your audience
Find the right way to say what you do so it resonates with the people you really want to attract. And know where and how to reach them.
De-clutter your head
Have regular time to get clarity around all things business-related, find a structure that works for you, and be kept accountable.
Master your message
Be more specific with your marketing, and know how to promote your business in the way that’s right for you – getting you to where you want to be.
Embody your value
Get clear on the common threads of your expertise and value to carve out your space in your industry with confidence and conviction.
Jo’s story
“Before launching, I really needed to figure out who I was and what I stood for - I had a decent idea, I just wasn’t sure how to articulate it.
Coaching with Fliss gave me a blueprint for how I would run and talk about my business. Her work helps you to figure out your identity and what you are there to achieve. The work we did together continues to underpin everything I do. It’s translated across my website, in my client communications and of course my social media. And the values that we developed together hold me accountable for every decision that I make for my business. Fliss pushed and encouraged me to put in the work and I credit her with a lot of the success I have achieved so far.”
Jo – Founder, Diversity in Recruitment
Tell me if this rings a bell...
Your business has evolved and changed but you’re still struggling to make your messaging consistent and your brand never feels quite ‘right’
You feel like you don’t fit into a traditional business box – you do lots of things and find it difficult to sum up in a single sentence
You’re struggling to make your brand reflect your level of expertise
You don’t want cookie-cutter elevator pitches and rigid frameworks that don’t feel like you
You feel feel mentally cluttered and have too many potential directions to choose from
When asked what you do, you ramble or struggle to explain it clearly. You feel like you sound vague or confusing
It’s time to ditch the fluff, drop the ‘shoulds’, and position your brand in a way that’s true to you.
How my 1:1 brand coaching works
We’ll meet fortnightly for 90 minute sessions to define your brand positioning and design your business your way. I’ll be by your side for 6-9 months helping you to lay the foundations of your brand and support you throughout launching and using it.
Lay the foundations
For our first 6 sessions, we’ll meet fortnightly to:
✔️ set out your vision for your business
✔️ tease out the common themes in everything you do
✔️ get to know your ideal customers
✔️ design products and services that work for you
✔️ define simple and clear messaging for you to share what you do
Tease out the gold
Your homework between sessions aims to get your ideas and plans out of your head. In our sessions, we’ll join the pieces together.
Our work together will build your brand strategy which will become your go-to for every decision about your business.
I’ll also support you between sessions while you’re doing your homework and working on your business.
By your side
It’s not just about defining your brand: I’ll by your side for a further 6 x monthly sessions while you launch your brand and get to grips with using it.
From the very first session you’ll find yourself making different decisions based on our work together – you won’t have to wait until your Blueprint is complete to see changes.
Taaryn’s story
‘As my business grew, there was a disconnect between my vision and what I was communicating. I wanted to take a step up and go from freelancer to creative studio owner but it was all a bit of a jumble in my head.’
Fliss made everything make sense. She got to know the ins and outs of what I wanted my business to look like and didn’t hold back with asking probing questions that really made me think. Every week, I was amazed and overjoyed with what we’d uncovered!
Working with Fliss has been an absolute pleasure and she’s given me so much confidence and an actual brand strategy to refer to that I didn’t have before.
Taaryn – Designer and Illustrator
Meet Fliss
The name “Honest Folk” came about because that’s who I want to work with: honest folk doing good work. It’s my job to guide and support you in defining – or redefining – your brand, and all of the stickiness and excitement that comes with it.
After we’ve finished working together, there’s only going to be one person more excited for your next era than you – and that’s me!
With years of experience in-house, agencyside and working with founders and freelancers at Honest Folk, I combine coaching and strategy so together, we can tease out what you do, your impact, and who your work is for.
Ready to build a brand that allows you to do business your way?
Here are the details
Your Brand, Your Way
6 - 9 months 1:1 brand coaching
Pay in full £3,300 (inc VAT)
or 6 monthly payments of £550 (inc VAT) / 10 monthly payments of £330 (inc VAT)
You can also do the 6 x brand foundations sessions if you’re confident rolling your brand out.
Got a few questions?
Maybe I can help…
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You've either got a really clear idea of your new business and want to launch with your messaging and brand in place *or* you've been in business about a year and have spent time working on your niche, know what makes you different now and want to use your brand to communicate this.
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Your sessions are best spaced 1-2 weeks apart. It keeps up the momentum and means you'll keep focused on your brand even with other things going on.
We can do the sessions in a more intense way every week, so it’ll be 1.5 months and 3 months.
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All you need is a really clear picture of your business strategy and offer. The sessions are designed to bring clarity and focus to how you communicate what you do. They're not business strategy sessions so won't help you form a business idea.
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No, not as part of the coaching package. Brand coaching was designed to bring clarity around positioning, messaging, your audience and how you communicate with them. We can work through what your visuals may look like in coaching sessions or alternatively, get in touch to chat about my visual identity services.
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Other than having me by your side for a different amount of time, over 3 months we’ll cover your brand foundations – that’s how your business is positioned, what you stand for and who your ideal customers are.
In 6 months, we’ll cover all that and work together to define how to promote your business and begin rolling out your brand across website etc
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Get in touch or book a 30 minute virtual brew to get your questions answered.